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Tag Archives: product videos

  1. Product Videos

    Instagram Product Videos

    By Eric Winchester May 21, 2019

    Instagram has stepped up its game in a massive way with a variety of new options to allow users to make purchases from brands’ product videos that appear in their feed. The “vertical feed video” purchase development obviously creates lots of opportunity for companies in the physical products space to utilize videos on a whole…

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  2. Installation Videos

    Installation Videos

    By Eric Winchester May 20, 2019

    “Well, I got this product installed and assembled easily the first time thanks to this black-and-white 87-page instruction booklet written in eight languages with microscopic print.” – said no one ever, at any time. It’s a problem that more and more companies are solving by emphasizing helpful installation videos that visually walk customers through the…

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  3. Product Videos

    Home Improvement Product Videos with Blindster

    By Charlie Rall Jan 16, 2019

    In the DIY home improvement ecommerce game everyone is competing with Home Depot and Lowes. These are behemoth brands that can throw money at any problem. Name any point of traffic competition (paid search, Facebook ads, product videos, whatever) and they have a department behind it – a DEPARTMENT! Meanwhile the scrappier DIY product upstarts…

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  4. Product Videos

    Product videos help customers make buying decisions.

    By Eric Winchester Oct 17, 2018

    You may think I’m kidding, but I’m absolutely passionate about eCommerce product videos. I just love the power that product videos have to really showcase a product and its features. I love product videos so much that I co-founded an eCommerce video production company. This morning I was in a discussion about how product videos…

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  5. Product Videos

    Product videos help brands recreate the lost glory days of retail.

    By Eric Winchester Oct 06, 2018

    What we can do is help brands showcase their full line of products in a series of engaging, informative and content-rich e-commerce product videos. They’ll be the difference maker to elevate your brand to the next level as soon as the footage starts rolling.

    Giving customers the choice to watch a quick ecommerce product video can guide them through the features and benefits of their purchase, and shows them how the product can fit into their life.

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  6. E-Commerce video

    A Beginner’s Guide to eCommerce Product Videos

    By Charlie Rall May 02, 2018

    Product video as a medium is an exciting, but daunting undertaking for any marketer. Video projects are high cost, time consuming, and complicated. However, they are also highly effective tools and the most “sexy” form of content. People like video because…

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  7. ecommerce videos

    Amazon Product Videos for Amazon Sellers

    By Charlie Rall Mar 24, 2018

    If you don’t have a product video for your product catalog on Amazon, chances are, you’re already behind the competition. Video continues to be the strongest form of content on the web. It’s about time you integrated eCommerce videos into your marketing strategy. The numbers don’t lie – over 80% of consumers are more likely to purchase a product if…

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  8. ecommerce videos

    Using eCommerce Videos across multiple marketing channels

    By Charlie Rall Feb 09, 2018

    eCommerce video is an amazing tool for marketers. When you are working with a limited budget you need to get the most value and reach out of all of your marketing efforts. eCommerce videos are dynamic, flexible tools than can work across multiple marketing channels…

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  9. ecommerce videos

    4 Tips for Product Videos on Facebook

    By Charlie Rall Oct 17, 2016

    More and more people are uploading, viewing, discovering, and sharing videos on Facebook than ever before. The social media giant last reported in November of 2015 over 8 billion video views a day, and though they haven’t reported a new figure since, it’s more than likely that number has increased…

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