Hero banner video loops on websites are becoming increasingly popular. You have probably seen about a hundred software startups and agencies using HTML5 video on the front pages of their sites (we all love shots of people scribbling on white boards, coding with their headphones on, and chatting in conference rooms, right?). They’re a cool…

In the world of eCommerce product videos, no one retail platform is doing better than Amazon. In fact, the online retail giant is doing so well that they launched Amazon Exclusives, an online showcase for retailers chosen specifically by Amazon to exclusively sell their products in the Amazon Marketplace as well as their own websites and brick and mortar retail spaces. With a diverse collection of…

eCommerce is booming. It has never been easier to open up your own online shop which means there has never been as much competition. Your digital marketing is your main weapon in keeping ahead of your competitors and staying relevant. You need video in that arsenal. So here are four ways using eCommerce product videos…

If “Google it” Is the response to any question we don’t know the answer to, then “Amazon it” is usually the answer we give when we’re looking to buy something. Whether consumers are shopping around for the best products at the most reasonable prices, or looking for customer reviews to help them determine which product…

There are over 11 million products under the Kitchen and Dining category on Amazon. That’s a lot. So it is obviously tough to compete, especially when you’re selling a product like a spatula or an oven mitt. Simple products typically don’t have too wide a range on the functionality and quality spectrum. Your products might…

One of our favorite recent e-commerce video projects has been with Natural Fertility, an online store that sells supplements for both women and men to support a healthy journey towards conception. Natural fertility has developed their own capsules, herbal extracts, and powders that are made from all natural ingredients from all over the globe. What…

When we first got wind of a doing project for Microfiber Wholesale we were pretty excited. Cleaning products tend not to be very sexy and marketers often fail at creating engaging content around these products. So this was our chance to work with an industry leader and set a new standard for visual commerce in…

If you’re involved with eCommerce, whether you are an independent store owner or a part of a bigger brand, you have certainly come across Andrew Youderian’s eCommerce Fuel podcast. eCommerce Fuel is the leading podcast for small to mid size eCommerce stores and boasts over 30,000 downloads a month. Andrew, an eCommerce store owner himself…

Our team at Video Review Labs is laser focused on product video production. The world is on the web and more transactions are being done online every day. But the shift from brick and mortar to eCommerce loses an important element in consumer sales- the human element. When we shop online we can’t walk down…