When marketing for eCommerce you’re always needing to push out fresh product video content to keep your followers engaged and reach new customers. But how can you keep content feeling new and exciting around the same product over and over again? Check out these 5 ways to keep your product video content relevant throughout the…

Product video as a medium is an exciting, but daunting undertaking for any marketer. Video projects are high cost, time consuming, and complicated. However, they are also highly effective tools and the most “sexy” form of content. People like video because…

If you don’t have a product video for your product catalog on Amazon, chances are, you’re already behind the competition. Video continues to be the strongest form of content on the web. It’s about time you integrated eCommerce videos into your marketing strategy. The numbers don’t lie – over 80% of consumers are more likely to purchase a product if…

In the world of eCommerce product videos, no one retail platform is doing better than Amazon. In fact, the online retail giant is doing so well that they launched Amazon Exclusives, an online showcase for retailers chosen specifically by Amazon to exclusively sell their products in the Amazon Marketplace as well as their own websites and brick and mortar retail spaces. With a diverse collection of…

If “Google it” Is the response to any question we don’t know the answer to, then “Amazon it” is usually the answer we give when we’re looking to buy something. Whether consumers are shopping around for the best products at the most reasonable prices, or looking for customer reviews to help them determine which product…