The pandemic era of surging online sales may be coming to a close. While travel and seasonal outdoor product sales may be up, many other category sales are down right now and CPC advertising rates are soaring. Widespread vaccinations and the country opening back up for business means people aren’t just sitting at home anymore…

The world’s been ravaged by Covid-19. Commerce has been badly bruised all the way from big industries like airlines and hotels all the way down to your neighborhood mom and pop coffee spot. Everyone’s been hurt and is just now starting to pick up the pieces and figure out how to put them back together…

When marketing for eCommerce you’re always needing to push out fresh product video content to keep your followers engaged and reach new customers. But how can you keep content feeling new and exciting around the same product over and over again? Check out these 5 ways to keep your product video content relevant throughout the…

Now that you have these great product videos what can you do with them? Content creation is only half the battle. Here are a few tips to get the most out of your product videos. You spend so much money and energy driving traffic to your product pages and now you have a tool that will truly help convert.

You may think I’m kidding, but I’m absolutely passionate about eCommerce product videos. I just love the power that product videos have to really showcase a product and its features. I love product videos so much that I co-founded an eCommerce video production company. This morning I was in a discussion about how product videos…

What we can do is help brands showcase their full line of products in a series of engaging, informative and content-rich e-commerce product videos. They’ll be the difference maker to elevate your brand to the next level as soon as the footage starts rolling.

Giving customers the choice to watch a quick ecommerce product video can guide them through the features and benefits of their purchase, and shows them how the product can fit into their life.

If you don’t have a product video for your product catalog on Amazon, chances are, you’re already behind the competition. Video continues to be the strongest form of content on the web. It’s about time you integrated eCommerce videos into your marketing strategy. The numbers don’t lie – over 80% of consumers are more likely to purchase a product if…

In the world of eCommerce product videos, no one retail platform is doing better than Amazon. In fact, the online retail giant is doing so well that they launched Amazon Exclusives, an online showcase for retailers chosen specifically by Amazon to exclusively sell their products in the Amazon Marketplace as well as their own websites and brick and mortar retail spaces. With a diverse collection of…

eCommerce is booming. It has never been easier to open up your own online shop which means there has never been as much competition. Your digital marketing is your main weapon in keeping ahead of your competitors and staying relevant. You need video in that arsenal. So here are four ways using eCommerce product videos…