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Category Archives: Product Videos

  1. Product Videos

    3 Ways to Put Your Product Videos to Work

    By Charlie Rall Aug 07, 2019

    Now that you have these great product videos what can you do with them? Content creation is only half the battle. Here are a few tips to get the most out of your product videos. You spend so much money and energy driving traffic to your product pages and now you have a tool that will truly help convert.

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  2. Product Videos

    Fitness Product Videos

    By Eric Winchester Jul 08, 2019

    Fitness product videos pose a unique challege. Working out with a new piece of fitness gear may be a sure way to burn calories and get in shape, but a 12-hour day spent working to make a great fitness product video is an endurance test of its own. Fitness product videos for e-commerce as a…

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  3. Product Videos

    Product Videos in 2019

    By Eric Winchester Jul 08, 2019

    It’s halfway through 2019, and the most important ecommerce shopping days for this year are almost here. Heres some thoughts on the state of product videos as quarter 4 draws near. We’ve believed in the power and effectiveness of product videos for years now for e-commerce retailers big and small. The sales results seen by…

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  4. Product Videos

    Instagram Product Videos

    By Eric Winchester May 21, 2019

    Instagram has stepped up its game in a massive way with a variety of new options to allow users to make purchases from brands’ product videos that appear in their feed. The “vertical feed video” purchase development obviously creates lots of opportunity for companies in the physical products space to utilize videos on a whole…

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  5. Product Videos

    Locations for Product Video Production

    By Charlie Rall Jan 17, 2019

    Product video production on location gets expensive and complicated very quickly. If you’ve never been on a video shoot it may seem simple. You just walk into a filming location like a house, set up your tripod, and aim at the actors. Well, not exactly. There is a ton of effort and thought behind on-location…

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  6. Product Videos

    Home Improvement Product Videos with Blindster

    By Charlie Rall Jan 16, 2019

    In the DIY home improvement ecommerce game everyone is competing with Home Depot and Lowes. These are behemoth brands that can throw money at any problem. Name any point of traffic competition (paid search, Facebook ads, product videos, whatever) and they have a department behind it – a DEPARTMENT! Meanwhile the scrappier DIY product upstarts…

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  7. Product Videos

    Product videos help customers make buying decisions.

    By Eric Winchester Oct 17, 2018

    You may think I’m kidding, but I’m absolutely passionate about eCommerce product videos. I just love the power that product videos have to really showcase a product and its features. I love product videos so much that I co-founded an eCommerce video production company. This morning I was in a discussion about how product videos…

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  8. Product Videos

    Product videos help brands recreate the lost glory days of retail.

    By Eric Winchester Oct 06, 2018

    What we can do is help brands showcase their full line of products in a series of engaging, informative and content-rich e-commerce product videos. They’ll be the difference maker to elevate your brand to the next level as soon as the footage starts rolling.

    Giving customers the choice to watch a quick ecommerce product video can guide them through the features and benefits of their purchase, and shows them how the product can fit into their life.

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