VIDEO REVIEW LABS BLOG
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ecommerce videos
Scalable Product Videos with Microfiber Wholesale
When we first got wind of a doing project for Microfiber Wholesale we were pretty excited. Cleaning products tend not to be very sexy and marketers often fail at creating engaging content around these products. So this was our chance to work with an industry leader and set a new standard for visual commerce in…
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ecommerce videos
Filming the Most Rugged Tablets on Earth
Xplore Technologies boasts manufacturing the most rugged personal tablets in the world. So we teamed up with them to put that notion to the test. Xplore is an Austin, Texas based company that supplies full PC powered rugged tablets to customers all over the world. From police departments operating in the hottest, sandiest cities of…
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ecommerce videos
Competing with retail, and winning.
What do you love about going shopping? Considering the crowded aisles, spent gas, and practically purgatorial parking lots, especially around the winter holidays, it seems like there’s actually very little to savor in the patronage of an average brick-and-mortar business. So why hasn’t everyone made the shift to exclusive online shopping? Company webfronts have 24…
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ecommerce product videos
Top 3 Takeaways from eCommerce Fuel Live
If you’re involved with eCommerce, whether you are an independent store owner or a part of a bigger brand, you have certainly come across Andrew Youderian’s eCommerce Fuel podcast. eCommerce Fuel is the leading podcast for small to mid size eCommerce stores and boasts over 30,000 downloads a month. Andrew, an eCommerce store owner himself…
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ecommerce product videos
Visiting Outdoor Retailer Summer Market 2014
Ah, the great outdoors. Mother nature is filled with wonderment, mystery, and adventure seekers who love their gear. And the best place to find the newest gear is at the mecca of the outdoor industry, Outdoor Retailer. The OR Show is the biggest convention for outdoor gear companies in the world so the Video Review…
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ecommerce product videos
Product Video Production at Video Review Labs
Our team at Video Review Labs is laser focused on product video production. The world is on the web and more transactions are being done online every day. But the shift from brick and mortar to eCommerce loses an important element in consumer sales- the human element. When we shop online we can’t walk down…
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ecommerce product videos
eCommerce Brew – Episode 1: Intro to Social Commerce
Alas! The long awaited web show from Video Review Labs. Ladies and gentlemen, we present to you eCommerce Brew– a new web show about eCommerce marketing and building your brand online. Each episode we visit a local brew pub with a special guest from the eCommerce community to discuss different topics trending in the digital…
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ecommerce product videos
The “Two or Two Hundred Rule”
I was in a band in high school (sweet, right?). It was me on drums and two buddies that played guitar and bass. We got together on the weekends to hang out, write songs, and market ourselves. The extent of a high school rock band’s digital marketing at the time was really just a Myspace…
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ecommerce product videos
Amazon Fire is an eCommerce milestone
Amazon recently announced the upcoming release of the Fire Phone. It’s the first and only phone designed by Amazon. So naturally, it’s optimized for shopping on Amazon. Maybe we were anticipating a device like this, maybe there was major market demand for it, maybe there wasn’t. The announcement has seemed to have very polarized reactions…
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