eCommerce video is an amazing tool for marketers. When you are working with a limited budget you need to get the most value and reach out of all of your marketing efforts. eCommerce videos are dynamic, flexible tools than can work across multiple marketing channels…

It’s a really exciting time for product video technology. Virtual reality and 360 video are hot topics at the moment and it has users jazzed to experience interactive video. But it seems that people are ignoring and missing out on a technology that is way more useful and ready now. Something that can impact eCommerce video content in a big way- touchable video…

Ninety percent of online users say product videos are very helpful in the buying decision-making process. Product videos can boost eCommerce conversions upwards of eighty percent, and, not only can eCommerce product videos improve conversions, but product videos can also…

More and more people are uploading, viewing, discovering, and sharing videos on Facebook than ever before. The social media giant last reported in November of 2015 over 8 billion video views a day, and though they haven’t reported a new figure since, it’s more than likely that number has increased…

There are thousands of housewares and home furnishings eCommerce sites for consumers to choose from. That’s a lot of options. So how does a company stand out among the rest? Product videos might be the best…

Hero banner video loops on websites are becoming increasingly popular. You have probably seen about a hundred software startups and agencies using HTML5 video on the front pages of their sites (we all love shots of people scribbling on white boards, coding with their headphones on, and chatting in conference rooms, right?). They’re a cool…

In the world of eCommerce product videos, no one retail platform is doing better than Amazon. In fact, the online retail giant is doing so well that they launched Amazon Exclusives, an online showcase for retailers chosen specifically by Amazon to exclusively sell their products in the Amazon Marketplace as well as their own websites and brick and mortar retail spaces. With a diverse collection of…

eCommerce is booming. It has never been easier to open up your own online shop which means there has never been as much competition. Your digital marketing is your main weapon in keeping ahead of your competitors and staying relevant. You need video in that arsenal. So here are four ways using eCommerce product videos…

If “Google it” Is the response to any question we don’t know the answer to, then “Amazon it” is usually the answer we give when we’re looking to buy something. Whether consumers are shopping around for the best products at the most reasonable prices, or looking for customer reviews to help them determine which product…