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VIDEO REVIEW LABS BLOG

  1. E-Commerce video

    What is eCommerce?

    By Eric Winchester Apr 08, 2018

    If you google the definition of “eCommerce,” you’ll find a description that reads “commercial transactions conducted electronically on the internet”. In simpler terms, eCommerce is the practice of buying or selling products online. So anytime you head over to your favorite online retailer to purchase a new pair of pants or open Amazon, you’re engaging…

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  2. ecommerce product videos

    Video Production Costs: How Do We Figure Out Pricing?

    By Kerry Doyle Mar 30, 2018

    There are a ton of factors that go into determining the cost of a product video project. Each client is unique and will have different needs and expectations that must be met, so for each project the VRL team works out a custom plan and price. We start off by listening to the client to…

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  3. ecommerce videos

    Amazon Product Videos for Amazon Sellers

    By Charlie Rall Mar 24, 2018

    If you don’t have a product video for your product catalog on Amazon, chances are, you’re already behind the competition. Video continues to be the strongest form of content on the web. It’s about time you integrated eCommerce videos into your marketing strategy. The numbers don’t lie – over 80% of consumers are more likely to purchase a product if…

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  4. ecommerce videos

    Using eCommerce Videos across multiple marketing channels

    By Charlie Rall Feb 09, 2018

    eCommerce video is an amazing tool for marketers. When you are working with a limited budget you need to get the most value and reach out of all of your marketing efforts. eCommerce videos are dynamic, flexible tools than can work across multiple marketing channels…

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  5. E-Commerce video

    What Is Touchable Video?

    By Eric Winchester Jan 30, 2018

    It’s a really exciting time for product video technology. Virtual reality and 360 video are hot topics at the moment and it has users jazzed to experience interactive video. But it seems that people are ignoring and missing out on a technology that is way more useful and ready now. Something that can impact eCommerce video content in a big way- touchable video…

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  6. E-Commerce video

    4 Places To Delight Customers With Ecommerce Video

    By Charlie Rall Jan 30, 2018

    Ninety percent of online users say product videos are very helpful in the buying decision-making process. Product videos can boost eCommerce conversions upwards of eighty percent, and, not only can eCommerce product videos improve conversions, but product videos can also…

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  7. ecommerce videos

    4 Tips for Product Videos on Facebook

    By Charlie Rall Oct 17, 2016

    More and more people are uploading, viewing, discovering, and sharing videos on Facebook than ever before. The social media giant last reported in November of 2015 over 8 billion video views a day, and though they haven’t reported a new figure since, it’s more than likely that number has increased…

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  8. ecommerce videos

    How Product Videos Boosted This Houseware Brand’s Conversions By Over 20%

    By Charlie Rall Aug 30, 2016

    There are thousands of housewares and home furnishings eCommerce sites for consumers to choose from. That’s a lot of options. So how does a company stand out among the rest? Product videos might be the best…

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  9. ecommerce videos

    3 Tips for Implementing HTML5 Video on Your eCommerce Site

    By Charlie Rall Aug 09, 2016

    Hero banner video loops on websites are becoming increasingly popular. You have probably seen about a hundred software startups and agencies using HTML5 video on the front pages of their sites (we all love shots of people scribbling on white boards, coding with their headphones on, and chatting in conference rooms, right?). They’re a cool…

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